We had a busy and productive week at the eTail West Conference this past week. Some 1600 attendees gathered to hear discussions on all aspects of online retailing including the use of videos, improving site performance, social media marketing, and… Read more ›
This week some of the world’s largest retail companies are convening in Palm Springs, CA to attend eTail West 2012. At this event etailers will learn about the latest strategies to deliver content to their diverse audience of prospective hyperconnected buyers.… Read more ›
Just how important is the mobile shopping experience? Consider this: the mobile channel’s contribution to retail sales rose from 3.4% to 6.5% between October 2010 and April 2011, according to studies by Coremetrics cited by eMarketer. And, even though mobile… Read more ›
As retailers get ready for the holiday shopping season, researchers are releasing new data on consumer shopping behaviors and purchasing patterns. Among the latest studies is one from RichRelevance (via MediaPost), which looked at more than 200 million shopping sessions to… Read more ›
Mobile commerce sparks a lot of discussion, but if you’re curious how the revenue stacks up, a piece out this week by the Associated Press offers some clues. It points out two big successes, but also shows where there’s substantial room… Read more ›
Tablets offer the perfect platform for online shopping. They’re portable, built for content consumption, and fun to interact with. Unfortunately, many retailers haven’t figured out yet how to work these new devices into their online strategies. The reasons are a… Read more ›
According to a recent survey conducted by Group SJR and Liz Claiborne Inc (and reported on my Mashable), nearly half of smartphone owners, and more than half of tablet owners, plan to buy more products on their mobile devices in… Read more ›
It’s report time again. Now that more and more etailers are using rich media for marketing purposes, we’ve published a new paper on how to maximize the value of your e-commerce video. The intro is excerpted below. To download the… Read more ›
We’ve hit the e-commerce market in a big way this year, starting out with the launch of our PCI-compliant Commerce Accelerator service back in February, and continuing with a growing customer base of online retail clients in the months since.… Read more ›
In a recent webinar with MarketingProfs, we ran out of time before addressing all of the questions from the audience. Here’s a condensed version of what was left over (some questions have been combined), along with answers from our own… Read more ›
