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Understanding Digital Relationships

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Marketing is changing because of digital. It’s no longer just about convincing people to buy your product. There are thousands of you out there trying to do that. We call it the “noise”. So what can marketers do? They can… Read more ›

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AuthorJason Thibeault
Published on14 Jun 2013
Categories
Digital Marketing

How Has Storytelling Touched Your Life?

Stories. Everyone has one. Everyone can tell one. Stories are part of what make us humans. At Limelight, we help our customers deliver their story anywhere in the world, to any device. And by doing that we help them engage… Read more ›

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AuthorJason Thibeault
Published on03 Jun 2013
Categories
Digital Marketing, Digital Presence, Storytelling

The Power of Storyshowing

In today’s digital marketing, stories are powerful. They help separate marketing messages from the noise. They help establish emotional connection with the audience. They help marketers build intimacy with their online audiences. But when you add video to that, well,… Read more ›

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AuthorJason Thibeault
Published on29 May 2013
Categories
Digital Marketing, Storyshowing, Storytelling, Streaming, Video Publishing

The 9 Steps To Increase Your Digital Presence IQ

This was originally presented as an online webinar with Marketing Week on May 23, 2013. Learn what it takes to build, manage, and deliver an awesome digital presence. Digital marketing is changing. You can’t just broadcast your message. You can’t just scream… Read more ›

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AuthorJason Thibeault
Published on23 May 2013
Categories
Digital Marketing, Digital Presence

The Evolution of Content Delivery

This presentation was given at the Content Delivery Summit in New York on May 20, 2013. Content delivery is evolving. Getting your content from point A to point B is only half the problem. The other half is addressing the complexity… Read more ›

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AuthorJason Thibeault
Published on23 May 2013
Categories
Cloud, Content Delivery Network, Digital Marketing, Publishing

Optimizing Video Workflows Using the Cloud

Okay, let’s get some things out of the way: Video is impactful, engaging…and growing. Cisco keeps predicting that video will continue to consume available IP space. And it’s no wonder, right? We all like to watch movies. We like TV.… Read more ›

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AuthorJason Thibeault
Published on16 May 2013
Categories
Digital Marketing, Video Publishing

The 9 “C”s of Awesome Storytelling

You want to tell stories to your digital audiences. No, really, I’m telling you that you want to. In fact, you have to. There’s just too much noise out there to continue broadcasting your message. You’ve got to get intimate… Read more ›

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AuthorJason Thibeault
Published on08 May 2013
Categories
Digital Marketing, Digital Presence, Storytelling

Become a Digital Presence Guru

This is the first in a series of webinars discussing what it takes to build and deliver an awesome digital presence. The webinar series is based upon our free book, Digital Presence for Dummies. This webinar was delivered on April,… Read more ›

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AuthorJason Thibeault
Published on03 May 2013
Categories
Digital Presence, Digital Presence for Dummies

Digital Dudes 3/20 1pm EST: Making the Fan Video Experience “Sticky”

Register today for the next episode of Digital Dudes discussing a hot topic in live video: the “fan experience.” Join Neulion’s Chris Wagner, Limelight’s Jason Thibeault, and three marquee panelists talking about how to make the fan experience sticky in an ESPN… Read more ›

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AuthorJason Thibeault
Published on18 Mar 2013
Categories
Digital Dudes, Video Publishing

The Three Tragic Flaws That Might Spell Curtains for Your Digital Strategy

Are Three Tragic Flaws Threatening Your Digital Strategy? Digital strategy. It’s the “how am I going to accomplish my objectives” part of your digital presence. Which is why it’s so important to get it right. Because if you are building… Read more ›

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AuthorJason Thibeault
Published on14 Mar 2013
Categories
Digital Marketing, Digital Presence
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